AltTextLab’s free plan includes 25 new image-description credits every month, without requiring a credit card. It supports WordPress and other integrations, API access, bulk processing and multiple languages. It does not include the Web Snippet, which is reserved for paid subscriptions.
Free is a reasonable ongoing option for a site that publishes a small number of informative images. It is less suitable for a large one-off backlog, multiple store catalogs or a site that needs descriptions delivered through AltTextLab’s JavaScript snippet.
What is included in AltTextLab Free?
| Feature | Free-plan allowance |
|---|---|
| Price | $0 |
| Image generations | 25 credits each month |
| Connected websites | Unlimited websites on one account |
| WordPress plugin | Supported |
| Bulk generation | Available, subject to the free credit balance |
| Custom keywords | Supported |
| Languages | 130+ listed |
| Web Snippet | Not included |
The feature list comes from AltTextLab’s current official pricing table. The vendor says one credit generates alt text for one image; requesting another generation can require additional credits.
Do the 25 free credits renew every month?
Yes. The vendor advertises a recurring 25-credit monthly allowance rather than a single welcome credit pack. That distinguishes AltTextLab from a tool offering only a small free trial when you create an account.
The free credits are a monthly allocation. You should not assume unused free credits accumulate across billing periods. Paid Pro subscriptions and one-time packs have different credit-persistence rules.
Example: a blog publishing 18 images every month
- New images: 18.
- Assume 20% need one additional generation, rounded up to four images.
- Estimated generations: 18 + 4 = 22 credits.
- Free allowance: 25 credits, leaving three available for other images.
The 20% is a hypothetical budgeting assumption, not a tested model error rate. If an image description just needs a small correction, editing it manually can be better than paying for a new generation.
Can you use AltTextLab Free with WordPress?
Yes. The official plugin works with individual images and bulk media-library processing. The vendor says it can automatically generate descriptions on new uploads after you connect an API key, and can process existing images missing alt text through Bulk Generate.
WordPress descriptions are stored in the standard media alt fields. The vendor says the values remain after uninstalling the plugin. That makes the free plan practical for gradually filling gaps in a small archive.
Does AltTextLab Free include WooCommerce?
The vendor’s WordPress plugin advertises a dedicated WooCommerce mode that uses product details such as name, brand, color and material. That functionality can be evaluated through the free monthly allowance, although a substantial store catalog will consume credits quickly.
Use the first 25 credits to inspect several product categories and variation images. Check whether the descriptions distinguish the actual visible product colors, angles and material, and whether they are saved correctly in the storefront’s rendered image attributes.
Can you use multiple websites on the free plan?
AltTextLab lists unlimited websites for both free and paid accounts. This refers to the number of sites you can connect, not the number of free generations each site receives. If you manage several sites under one account, the shared monthly credit allowance is the important constraint.
Example: an agency managing three small blogs
- Blog A: eight new images a month.
- Blog B: seven new images a month.
- Blog C: ten new images a month.
- Total: 25 initial generations, which uses the entire free allowance before any regenerations.
That setup may be workable when editors can correct occasional outputs manually. For more uploads, a paid tier provides a larger recurring balance.
What happens when the free credits run out?
AltTextLab offers paid recurring plans or one-time credit packs. The lowest published Pro subscription provides 100 monthly credits for $5. A 500-credit subscription costs $16/month, and one-time packs start at $6 for 100 credits. The paid credit packs do not themselves enable Web Snippet.
You can also wait until the free allowance renews if your workload is non-urgent. For a large archive, waiting several months may be less useful than paying once to clear the backlog.
Free versus Pro: what’s the important difference?
| Decision factor | Free | Pro |
|---|---|---|
| Monthly credits | 25 | 100 to 10,000 listed |
| Starting price | $0 | $5/month |
| Unused credits | Monthly free allocation | Paid credits roll over, per vendor terms |
| Web Snippet | No | Yes |
| WordPress bulk processing | Yes, within credit limit | Yes, within selected balance |
For a one-time task, compare paid Pro with one-time packs. The subscription can be cheaper for the same volume if you remember to cancel before renewal. See our complete AltTextLab pricing comparison for worked examples.
Does the free plan guarantee accessible alt text?
No. Free and paid AI-generated descriptions still need review. The W3C image tutorial explains why decorative images, functional icons, screenshots and complex graphics require different treatment. A useful alt attribute should reflect the image’s role in that particular page.
Use the free allowance as a controlled test. Evaluate accuracy, context, brevity and editing effort, not just whether the plugin fills missing fields.
When should you upgrade?
- Stay on Free: you generate fewer than 25 descriptions monthly and don’t need Web Snippet.
- Choose a monthly subscription: uploads regularly exceed the free allowance or you need the Web Snippet.
- Buy one-time credits: you have an occasional backlog and want no automatic renewal.
- Choose annual billing: your yearly image volume is predictable and the upfront cost is justified.
For a small WordPress blog, I would begin on Free and check the descriptions generated for actual site images. Upgrade only when the monthly allowance becomes a constraint. Create an AltTextLab free account.
AltTextLab Free Plan FAQs
Is the AltTextLab free plan a one-time trial?
No. The vendor lists 25 free credits every month.
Do you need a credit card?
AltTextLab advertises signup without requiring a credit card for the free plan.
Can you use Web Snippet with free credits?
Web Snippet is a subscription-only feature. The free credits can be used in supported manual and integration-based workflows, but don’t activate dynamic snippet delivery.
